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Friday, August 14, 2020
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Being told to Smile More to Make Partner Isn’t Sexist

Recently I found a little story about an aspiring partner that got told to "smile more" if she wanted to get the nod from...

How to Have Coffee (stupid, right?)

I struggled with the title to this post, I really did.  Marketing for lawyers is a complex topic so I thought about clever puns,...

Do People Like you? Do you care?

If you've worked in a larger law firm then you've met this person.  They're the person who has been in practice for 45 years,...

Why you need to Pick Up the Phone

There is a view among the public at large about lawyers.  Have you spotted it?  You see it in “lawyer jokes”, in complaints, in...

All About YOU – Developing your Personal Brand

I can almost guarantee that if you work for a firm of any size, then the logo, colours and branding utilised by it cost...

The Adaptive Lawyer

Most Law Firms are not good at adapting.  Perhaps you have noticed? In fact, I would go so far as to say that most Law...

Comfort Zone – What a Stupid Name

Picture this:  you’re sitting in the most comfortable chair you can think of.  In your hand is a glass of your favourite beverage.  It’s...

Marketing for Lawyers – Are you friendly?

The undervalued characteristic of "friendliness" is one which I feel that many lawyers could spend some time on. I've previously looked at the principle that...

Write an Article that isn’t terrible

Very quickly in your legal career you will likely be asked to help write an article for distribution to clients or contacts of the...

Marketing for Lawyers – Beginnings

Let's face it - marketing for lawyers is a nightmare.  Most lawyers hate marketing, but all of them acknowledge its necessity.  Whether you call...

Marketing for Lawyers – Not about You!

Marketing for lawyers, in particular young lawyers, can be the introduction to a nightmare of epic proportions.  Basically all lawyers acknowledge the necessity of...

Latest news

Or… We Could Just Fire You Instead

Recently I took a bit of a shot at law firms trying to pretend that their COVID-related pay cuts came with associated reduced working...

40% Pay Cut, 140% Full Time Load

It's been fascinating watching law firms react (in advance) to what they believed was going to be the horror story of COVID-19.

How to Make the Most of Your CLE

Attending any kind of continuing legal education can feel like it was largely a waste of time - even if it came with a...

Legal Careers Are Awesome

Recently I mentioned what I thought was a fairly self-evident concept: being a lawyer is actually pretty challenging. If...

Earning the Right to Speak

When I was a younger lawyer, I tended to speak my mind more often than was appropriate. Thankfully, I had (mostly) patient...
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