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Marketing and Business Development

Marketing and Business Development

How to Have Coffee (stupid, right?)

Chris Hargreaves -
I struggled with the title to this post, I really did.  Marketing for lawyers is a complex topic so I thought about clever puns,...
Marketing and Business Development

How to Talk About What you Do

Chris Hargreaves -
We all hate it, right?  You are invited to a networking function, and you're introduced to new people.  You know it's coming but you...
Marketing and Business Development

Do People Like you? Do you care?

Chris Hargreaves -
If you've worked in a larger law firm then you've met this person.  They're the person who has been in practice for 45 years,...
Marketing and Business Development

All About YOU – Developing your Personal Brand

Chris Hargreaves -
I can almost guarantee that if you work for a firm of any size, then the logo, colours and branding utilised by it cost...
Marketing and Business Development

5 Love Languages for Effective Marketing – you’re kidding, right?

Chris Hargreaves -
Love me tender, love me true.... OK I admit that "love" is not a word that gets thrown around a lot in my office. In...
Marketing and Business Development

Marketing for Lawyers – Are you friendly?

Chris Hargreaves -
The undervalued characteristic of "friendliness" is one which I feel that many lawyers could spend some time on. I've previously looked at the principle that...
Marketing and Business Development

Marketing for Lawyers – Beginnings

Chris Hargreaves -
Let's face it - marketing for lawyers is a nightmare.  Most lawyers hate marketing, but all of them acknowledge its necessity.  Whether you call...
Marketing and Business Development

Marketing for Lawyers – Not about You!

Chris Hargreaves -
Marketing for lawyers, in particular young lawyers, can be the introduction to a nightmare of epic proportions.  Basically all lawyers acknowledge the necessity of...
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